Dear students,

“There are only two things in a business that make money – innovation and marketing, everything else is cost.” – Peter F Drucker

Marketing creates value for a better quality of life and living standards.  We, at the marketing department, strive to educate future marketing executives with an ambition to create such value at globally competitive levels.  Both in today’s digital world and under the growing influence of artificial intelligence, our students will go through an education of creating, producing, communicating and delivering value for their communities.

Assoc. Prof. Dr. Ahmet ERTUGAN
Chair, Department of Marketing